Susan Gunelius, "30-Minute Social Media Marketing: Step-by-step Techniques to Spread the Word About Your Business"
M g H | 2010 | ISBN: 0071743812 | 272 pages | PDF | 1,8 MB

30-Minute Social Media Marketing provides 22 short chapters packed with real-world examples, templates, sample marketing procedures, and screen shots taking you step-by-step through the essentials. With little time and effort, you will master the arts of:
Blogging and microblogging
Social networking and bookmarking
Audio and video
E-books and webinars
Direct and indirect marketing
Brand and relationship building
Word-of-mouth marketing
Expanding your reach and establishing your position
Integrating with traditional marketing
Evaluating results

By the end of the book, you will have completed a social-media marketing plan that produces real results and created a strategy for future marketing plans--all in just 30 minutes a day.