Reaching a target audience of sophisticated, discerning and well-heeled women in the age group of 24-44 years, Casaviva - Italy's highest selling interiors and lifestyle magazine - will target a new genre in India, that of 360-degree living. Because, we believe, luxury is not about how you spend - it's about the way you live. So whether it's home couture or collectibles, furniture or gadgets, travel or wellness, fashion or beauty, art or entertaining.